What’s the real value behind unmoderated remote user testing?

The mission of this article is to explain unmoderated remote user testing (URUT) in a way that will hopefully help people better understand it. Obviously, we write from our own experience using UserZoom’s software technology and methodology, which includes about 7 years specializing in remote usability testing, a large number of remote testing projects, about half of them international testing, and an endless number of participants.

What’s the real value behind unmoderated remote user testing?

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